As a result, you will understand its weaknesses and strengths and gain the insight of your critics from an outside view; things that might be obvious but as you have been too close to your own work, you have failed to see yourself.

In our minds, the brief is intrinsically linked to the construction strategy.It is intrinsically linked to the overall feasibility of the building.. We are an integrated company, with multi-disciplinary teams working across all our projects from the earliest stages.

We have a strong background in technology, engineering and construction.The result of this is that we do not need to design to approximations and allowances – we can be precise from the outset.. Design from the inside out.Fundamental to our design approach is that we start from the client’s requirements, which we establish during a series of early workshops.

Designing a complex project does not always evolve in a linear fashion, so to deliver a quality design solution we must identify in the early stages of the design the details (technical, organisational, etc.)that have a big impact.

Once we clarify the structure of the briefing information, we identify key stakeholders.. We conduct extensive engagement with clinical and non-clinical staff, as well as patients and visitors.

We examine the flows and resources of people through the building, in order to maximise efficiency at every opportunity.It also required us to develop skills that internal-facing teams don’t need.

Having our own clients presents us with a range of questions that we have to answer, and it requires a particular set of capabilities.We create solutions and give them to clients – for them to use.

That means our product has to work independently of us – it has to achieve a level of external usability and stability..Working in this way has also given us a lot of scope in terms of choosing what sort of team we want to be, to evolve sometimes according to the individuals who join the team, and to decide our own overall development path – but we’ve always been tethered strongly to the core intellectual drive of the company.. What is your position on AI/generative design/automation in construction/robotics in construction?.